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Our missions are: (1)increasing business leadership and strategic competencies (2) proficiency achievement in business language (English) We have coached, tutored and trained individuals and business professionals whose mother tongue is either non-English or English. These include multinational executives, employees and their family members; from many countries like Vietnam, China, Japan, India, S. Korea, the Philippines, France, Germany, Spain, Malaysia, Mexico, Taiwan, USA, Canada, and many others who benefited from our expertise.

Friday, January 25, 2013

Ethnicity and Competency Create an Effective English Speaker




Your English proficiency can always be improved at best.  Regardless of your ethnic origin you will gain proficiency when you empower yourself. Thousands of books have been written about this, thousands of educators have been teaching in schools.  Thousands of individuals desire to speak effortlessly like the native English speakers do.

There are realities about English Proficiency and Competency. One needs to understand that English Speaking is not only based on the way “Americans” or “English (UK Citizens)” “Canadians” or “Australians” speak.  Everyone regardless of country and rich ethnic origin, English is a language that can be spoken or written. However, one must note that each individual from various countries has cultural uniqueness that influences the way English is spoken.

By demonstrating the competency in English speaking regardless of your ethnic origin and accent is the most essential. Having the English language as the means of effective and clear communication is an equally important function that majority missed when reacting to differing sounds of English speakers. A respectable Linguist, Noam Chomsky once presented that English competency is formed from the complex activity of the human mind that integrates innate systems interactions between culture, language, experiences, environments and other unknown links within self.

Two types of English Speakers:
The first ones are those who were born with English speaking families and cultures. Majority did not learn the formal English language functionality features. Some went to school and learned the formal forms of the English language and its use in order to communicate effectively in their chosen profession;

Second type of speakers, are those who were born with non-English speaking families and cultures. Many of them acquired certain proficiency level in speaking and or writing in English. Majority learned English as a Second Language in order to communicate effectively with English speakers.  However, many individuals who learned English as a Second Language do not express themselves proficiently. This is because of the influence of the school curriculum which they attended. Many English classes internationally do not focus on developing Conversational English Proficiency. Instead, learners acquired high proficiency skills in writing and grammar, basic to intermediate proficiency in comprehension but low to below basic proficiency in vocabulary, syntax, culture, thought coherence and speaking.

Globalization Challenges:

As global societies entered the 20th Century, there were influxes of non-English speakers who migrated to English speaking countries. Globalization continues and still increasing and expanding in the 21st Century, we are seeing more and more communication issues.

Today, many commercial environments are facing a deluge of their employees who are non-proficient in English speaking. This is the impact of globalization that allowed the migration of workforce with technical expertise to augment technical shortage of workforce in English speaking countries. 

In 2012, research identified that there was a growing deficiency in Business English Competency, particularly among global workforce demonstrating weaknesses in conversational / business English language with approximate range of 58% to 71%. Surveyed organizations that were operating globally acknowledged that their workforce’ handicap is in Business English Competency to support the demand and communication effectiveness in their jobs.

Solution to the Deficiency of English Competency:
Ideas N Conversations offers various classes that will increase the proficiency of individuals; and are in Seven Bay Area locations. Each class is focused on acquiring living skills for advancement, immediate usability of learned information from class, integrates business environments of learners, creates a venue that progressively solve the identified difficulties of learners. This will allow learner to gain English Competency as a business or personal language within an English speaking community.


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